PREM PRAKASH UPADHYAY “NATURAL
PITHORAGARH: We are living in the time of information and technology revolution. Not only this, information is being exchanged at the speed of light which is the fastest one.
24 hours in a day and 7 days of the week, we remain busy with and without any business in mobile. Some of them cling to the glitter of the virtual world due to work and some in their spare time. Both are busy.it seems as a busy without business mostly Social media is driving us. Earlier it was said that this world is being run by a power, that power is being incarnated through the internet now. We have moved away from books and magazines. Even if some are reaching their digital version, they too must be reaching with half-baked, knowledge. What will happen if these such kind of people wearing the cloak of ignorance, small outlook, negativity explain dos and don’t.? A rotten throat thoughts creep into the understanding like disease. It has to be stopped from spreading. And this work can be done by the media. Media is a powerful platform. And as a responsible citizen, even as a pilliar of democracy media and media person must take an oath to do not spreads gosips, rumours and those who talk about disharmony and hatred in the society.such anti social elements and their dream should not be fulfil at any cost.they should keep in isolation, not propagated their bad mentality. These weed species swell quickly after getting propagated and start spreading poison. That’s why they should be stopped at this very point so that the damage to the society and the country is reduced and could be minimized and later to zero. The media should reach the millions of people through news only after taking a rational, judicious decision. No haste, energy should be wasted by giving air to unnecessary controversies,debates in the matter of TRP. Only then the stability and universal acceptance of the media will make a home in the minds of the people. Dealing with things so quickly has become like a gust of wind just to make braking. News just come and goes, But in the brief period of Aaya Ram Gaya Ram, these people with negative attitude have polluted many hearts and minds. They have to be stopped from doing all this. The media will play an important role in this and by doing so it can turn the society towards the right direction even by presenting an authentic example. Unnecessary energy wastage can be avoided and can be used as an investment in solving other problems facing the country. With the help of media and the environment made by it must be as such that emphasis is given to become a part of solution not a part of problem.